Branchennews & Marktentwicklung

Why Spotify is the lonely king on the music market - and Apple is now far behind

Spotify continues to grow: While the streaming service had 191 million listeners a year ago, in the second quarter of 2019 it had already reached 232 million, and by now the audience has even climbed to 248 million. Apple Music, on the other hand, can hardly keep up. Spotify now has nearly four times as many listeners and almost twice as many paying users as its nearest competitor. What are the reasons for this?

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Kreativbereich: Branchennews & Marktentwicklung

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