Corporate Film

Contact Data

Venue: Filmuniversität Babelsberg KONRAD WOLF

Address: Marlene-Dietrich-Allee 11

14482 Potsdam

Germany

Phone: +49-331-6202554

Description

This course offers a deep insight into today's filmmaking formats, concepts and production of corporate videos. Participants of the course will be supported through the process of designing a corporate film. Emphasis upon authentic corporate settings and frameworks will help participants establish a concrete concept for their own corporate film.
Film history began with the industrial film in Paris, March 1895, with French chemist Louis Lumière. He gave a speech and held a public screening of a one-minute film showing factory employees leaving a factory. It was a simple yet powerful display.
Depicting one’s own personal enterprise or institution has become one of the most important and effective means of communication worldwide. Corporate video encompasses a wide range of moving image formats. These include image film, product and service videos, and branded journalism films produced with a variety of aims for various communication channels and devices. Videos are uniquely able to establish an emotional bond with people, the public, and create a specific image and feeling for the company.